Wednesday, December 14, 2016

The Average US Farmer Makes Nearly $61,000 a year

Daily Insights 12/14/2016
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The Average US Farmer Makes Nearly $61,000 a year

What 'second job' is big business for farmers?

That's the median as last reported in 2010 by the US Bureau of Labor Statistics. Some make more, some less, but with all the farmers I have the opportunity to talk to, one thing is clear – most do not make enough money to properly grow their business, yet alone send their kids to college. 

So farmers like Mike Wissemann in Sunderland Massachusetts are trying their hand at "second jobs" to bring in the cash. As reported on NPR, Mike's 8-acre cornfield is now includes picture ready formed replicas of the Mona Lisa, Albert Einstein and Salvador Dali. This part of the farm is called Mike's Maze and reportedly had almost 25,000 visitors last year at $12 a head (discounts for seniors and kids do apply). That's could amount to an extra $300,000 a year! And it turns out this is a big business for farmers

Boost Fiber in Your Store

There are so many things to think about on a daily basis in terms of staying healthy and choosing foods that are good for the whole family; so helping customers navigate healthy foods is a great offering from retailers. An important component of a healthy diet is fiber. Dietary fiber is even the focus of two FDA-approved health claims appearing on foods labels: for the prevention of heart disease, and certain types of cancer.

Holiday Health Tip for Shoppers - Skip the Added Salt

It is a common misconception that the majority of our salt intake is due to a heavy handed sprinkling of salt from the table salt shaker. In fact, processed foods and restaurant meals contribute to upwards of 75 percent of our total daily sodium intake. Here is some information so your team can help inform shoppers about sodium in their foods.

Quick Poll

Have you noticed your supermarket becoming more modern?

Have you noticed any changes to your supermarket that make your life easier? We want to let supermarkets know what's working for you! Share with us up to five innovations you think are most notable about American supermarkets, and we will enter you in a random drawing for five $50 American Express gift cards. It only takes about two minutes of your time and helps us inform the food world! Click here to share your thoughts.

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